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Camera Guide

Integrate a Camera Guide app for your Ecommerce

Convert technical features into user-friendly language

Cameras come along with many technical features and professionals of course are well-versed with these, but beginners and amateurs can sometime find it difficult to navigate through them to find the best camera for their needs.

Our Camera Guide digital app would provide a step by step process for your customers to find exactly the kind of camera they are looking for and removing all the guess work.

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Provide a Camera Guide tool to reduce browsing time

When it comes to personal electronics, customers tend to spend a lot of time on research and reviews, but even these sources can be influence-driven. Hence, for brands it’s always good hygiene to integrate a digital solution such as a Camera Guide tool, to provide their customers with complete transparency when it comes to product features.

A Camera Guide hence provides logical stages that take into account all of the customer’s needs and then recommends the best camera based on their needs.

Generate more revenues through complimentary products

Upselling & cross-Selling

Our Camera Guide is AI-driven and can be configured to provide upselling and cross-selling strategies with online advice. It will also provide reasoning texts to provide a transparent picture to the customer as to why a more expensive camera might be a better fit, but the Camera Guide also provides alternate options for the customer.

Similarly, our Camera Guide tool is flexible in nature and can recommend accessories and additional products to provide an all-in-one Ecommerce shop.

  • We saw significantly higher growth rates for all products integrated in the advisor compared to the overall product range. The excentos staff were always there to support us for any questions and helped us to get the most out of the platform.

    - Ortlieb

  • Customers who use the excentos Gift Finder are 3 times more likely to make a buying decision than those who do not.

    - myToys

  • Digital consulting with excentos is now an essential part of our marketing, and we are very satisfied with the results.

    - Vaude

Get started and build a Camera Guide

Register now to use this template

Yes, I want a free Workbench account.

Start building your first Product Guide.
Just let us know a few things to set up your account.

Guided Selling advantages

Personalized recommendations

AI-driven technology uses recommender logic and a matching engine to give personalized recommendations based on user needs and preferences. Our Guided Selling technology provides advanced personalization for online shopping experiences.
This also ensures that customers are only shown relevant products which in turn increases their willingness to buy, resulting in an increased conversion rate.

Intelligent reasoning

Gift finders use intelligent reasoning to provide evidence and rationale for the products chosen to be displayed as a recommendation. E.g. Our bike advisor displays all the bike specifications which match the answers to questions such as height, gender, usage of bike, safety features, etc. This not only builds a customer's trust but also drastically reduces the chances of them returning a product.

Enhanced machine learning

Machine learning unlocks the full potential of usage and purchase data, creates new sales knowledge and reacts to buying trends in real time. Due to this, it constantly enhances the recommendations provided to customers

Improve your
marketing & sales

To improve Ecommerce strategies, it is crucial to regularly identify action points and better them. Consumer data allows you to define your ideal buyers, establish a fluid sales funnel, react timely to trends and insights, etc.

Multi-channel integration
for wide reach

The excentos gift finder can be integrated across devices and touchpoints, notably desktop, mobile and in-store. It can be rolled out and introduced to new markets where it automatically adapts to local data feeds and can be customized to fit the target market better.

Create a Guided Selling solution for your website

With the excentos Workbench, you can build your very own Product Advisor in a matter of minutes.


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